Our Story

Made before the world wakes up.

A home kitchen, a stubborn belief, and a lot of soaked almonds. This is how Break of Dawn began.

Pardita, founder of Break of Dawn, in her studio kitchen
Pardita Mascarenhas · Founder

How it started

one woman, one blender, one very early morning.

In 2015, Pardita turned vegan, and quickly found that the hard part was staying vegan. Fresh, dairy-free food simply wasn't accessible, and what sat on the shelves was full of preservatives and stabilisers.

So in June 2017 she founded Break of Dawn with a single batch of fresh, preservative-free almond milk, delivered chilled to doorsteps at the crack of dawn. A former diamond grader, she brought the same eye for quality to food. Today an all-women team makes the whole range from scratch, and the vegan feta, now voted India's No.1 plant-based cheese, has become the most talked-about product in the country.

2017founded in Mumbai
100%plant-based, always
0preservatives, ever
Break of Dawn natural almond milk on a marble counter with almonds and vanilla
Pardita with the India's No.1 Plant-Based Cheese award, holding a wheel of Break of Dawn cheese

The hands behind it

every recipe still
passes through her hands.

A former diamond grader, Pardita brought the same eye for quality to food. What began as one woman making almond milk for her own family is now an all-women kitchen that feeds a city, and nothing leaves it until she’s tasted it herself.

taste the range

why "break of dawn"?

the first light is the honest one.

Dawn is when everything resets. It's the freshest hour: before shortcuts, before compromise, when milk is at its creamiest and the day still holds its promise. We bottle that moment. Our sunrise mark isn't decoration; it's the whole idea, drawn in three arcs.

#findyourdelight

Dates almond milk bottle
dates
Cardamom almond milk bottle
cardamom
Cinnamon almond milk bottle
cinnamon
Cacao almond milk bottle
cacao

The little *** thing

We censor the names.
Never the label.

Almond m***. Vegan ch***. Good s***. It started as an in-joke and became our signature, a wink that says we don't take ourselves too seriously, even if we take the food very seriously indeed.

Flip any product over and there's nothing hidden: whole ingredients, plainly listed, nothing you can't pronounce. The only thing we'll ever bleep out is the punchline.

The Gather studio by Break of Dawn: brick walls, bookshelves and a long communal table

gather, by break of dawn

where the good s*** is shared.

Our studio isn't just where we cook. It's where we host. Gather is our table: brick walls, a wall of books, and long lunches over things we made that morning. A place to engage, connect & savour.

explore gather

Whole ingredients

Almonds, dates, herbs, cultures. If it wouldn't sit in your pantry, it doesn't go in ours.

Made by hand

Small batches, every morning. No factory line, no shortcuts, no compromise on the good stuff.

Nothing to hide

No dairy, no preservatives, no mystery. We censor the names for fun, never the label.

questions? chat with us